Deskripsi pekerjaan
Blibli Fresh hadir untuk mendekatkan kebutuhan esensial harian kepada pelanggan melalui platform quick commerce yang mengandalkan inovasi dan kenyamanan berbelanja. Sebagai Creative Associate, Anda akan menjadi penggerak visual di balik berbagai kampanye pemasaran dan inisiatif komersial Blibli Fresh, menerjemahkan strategi bisnis menjadi konsep visual yang menarik. Dalam peran ini, Anda bertanggung jawab merancang aset visual digital maupun offline—mulai dari banner digital, kampanye tematik, materi media sosial, hingga materi promosi luar ruang seperti billboard dan baliho. Anda juga akan berkolaborasi erat dengan tim Merchandising, Marketing, Content, dan UI/UX untuk menghasilkan penceritaan visual yang memperkuat identitas merek serta menginspirasi pelanggan.
Tanggung jawab: Develop creative concepts and key visuals for marketing campaigns, product launches, thematic promotions, and promotional events that align with business objectives and brand identity; Design digital campaign assets for homepage banners, promotional microsites, thematic campaigns, brand and payment collaborations, social media, and CRM channels; Create offline promotional materials, including out-of-home (OOH) assets such as LED displays, billboards, banners, and flyers; Design product and merchandising visuals, including category page assets, product collection banners, promotional badges, icons, illustrations, and infographics; Collaborate with Merchandising and Marketing teams to translate campaign briefs and product priorities into engaging visual storytelling that supports commercial objectives; Produce basic motion graphics, animations, GIFs, and short promotional videos for digital campaigns, social media, and in-app promotions; Maintain brand consistency across marketing materials by following brand guidelines and developing reusable creative templates for recurring campaigns; Work closely with internal stakeholders and external creative agencies to manage design requests, incorporate feedback, and deliver high-quality creative assets within campaign timelines.
Kualifikasi: Bachelor’s degree in Graphic Design, Visual Communication Design (DKV), Multimedia, Fine Arts, or a related field; 1-3 years of experience in Graphic Design, Creative Design, or Digital Marketing; Experience in Quick Commerce, E-commerce, Retail, FMCG, or a Creative Agency is highly preferred; Strong graphic design skills, including layout and composition, typography, color theory, branding, visual storytelling, and digital advertising design; Proficiency in Adobe Photoshop, Adobe Illustrator, and Adobe InDesign.
Tanggung jawab
- Develop creative concepts and key visuals for marketing campaigns, product launches, thematic promotions, and promotional events that align with business objectives and brand identity
- Design digital campaign assets for homepage banners, promotional microsites, thematic campaigns, brand and payment collaborations, social media, and CRM channels
- Create offline promotional materials, including out-of-home (OOH) assets such as LED displays, billboards, banners, and flyers
- Design product and merchandising visuals, including category page assets, product collection banners, promotional badges, icons, illustrations, and infographics
- Collaborate with Merchandising and Marketing teams to translate campaign briefs and product priorities into engaging visual storytelling that supports commercial objectives
- Produce basic motion graphics, animations, GIFs, and short promotional videos for digital campaigns, social media, and in-app promotions
- Maintain brand consistency across marketing materials by following brand guidelines and developing reusable creative templates for recurring campaigns
- Work closely with internal stakeholders and external creative agencies to manage design requests, incorporate feedback, and deliver high-quality creative assets within campaign timelines
Kualifikasi
- Bachelor’s degree in Graphic Design, Visual Communication Design (DKV), Multimedia, Fine Arts, or a related field
- 1-3 years of experience in Graphic Design, Creative Design, or Digital Marketing
- Experience in Quick Commerce, E-commerce, Retail, FMCG, or a Creative Agency is highly preferred
- Strong graphic design skills, including layout and composition, typography, color theory, branding, visual storytelling, and digital advertising design
- Proficiency in Adobe Photoshop, Adobe Illustrator, and Adobe InDesign
Informasi lowongan
- Tipe pekerjaan
- Full-time
- Pendidikan
- S1
- Gaji
- Negosiasi