Sales Manager (General Trade & Modern Trade)

Achieve sales targets and business objectives set by the company across General Trade (GT) and Modern Trade (MT) channels. Develop and expand Octarine's distribution network through distributors, wholesalers, traditional retail outlets, pharmacies, cosmetic stores, and Modern Trade accounts. Build and maintain strong relationships with distributors, key accounts, buyers, outlets, and business partners.

Develop and execute sales growth, market penetration, and channel expansion strategies for both GT and MT channels. Lead, coach, supervise, and evaluate the performance of sales teams to ensure target achievement and continuous improvement. Monitor product availability, stock levels, and distribution performance across all sales channels.

Oversee the implementation of promotional activities, trade programs, product listings, in-store activations, and marketing initiatives to maximize sales performance. Analyze sales performance, market trends, competitor activities, and customer insights to identify business opportunities and improve market share. Manage distributor performance and support the acquisition of new accounts and strategic partnerships.

Prepare regular reports on sales performance, market development, team productivity, and business growth initiatives for management review.