Deskripsi pekerjaan
Kami mencari Digital Marketing Specialist yang berpengalaman untuk merencanakan, mengeksekusi, dan mengoptimalkan kampanye pemasaran digital perusahaan. Anda akan mengelola Google Ads serta platform iklan online lainnya, memelihara landing page dan website, serta membuat konten digital yang menarik. Peran ini juga melibatkan pemantauan performa kampanye menggunakan alat analitik, melakukan riset kata kunci untuk SEO, serta menghasilkan leads berkualitas. Anda akan berkoordinasi dengan tim internal dan pemangku kepentingan eksternal untuk memastikan efektivitas kampanye pemasaran digital terus meningkat.
Tanggung jawab: Plan, execute, and optimize digital marketing campaigns; Manage Google Ads and other online advertising platforms; Create & maintain landing pages, website, and digital content; Monitor website and campaign performance using analytics tools; Conduct keyword research and support SEO improvement initiatives; Generate quality leads through digital marketing activities; Prepare regular reports on campaign performance and marketing results; Coordinate with internal teams and external stakeholders; Continuously improve campaign effectiveness and digital marketing performance.
Kualifikasi: Bachelor's Degree (S1) in Marketing, Business, Communications, Digital Marketing, or related field; Minimum 5 years of experience in Digital Marketing; Experience in Google Ads, SEO, AEO, GEO and Social Media Marketing; Familiar with Google Analytics and website performance monitoring; Good analytical and problem-solving skills; Strong English communication skills; Able to work independently and collaborate with cross-functional teams; Experience in B2B marketing and APAC markets is an advantage.
Tanggung jawab
- Plan, execute, and optimize digital marketing campaigns
- Manage Google Ads and other online advertising platforms
- Create & maintain landing pages, website, and digital content
- Monitor website and campaign performance using analytics tools
- Conduct keyword research and support SEO improvement initiatives
- Generate quality leads through digital marketing activities
- Prepare regular reports on campaign performance and marketing results
- Coordinate with internal teams and external stakeholders
- Continuously improve campaign effectiveness and digital marketing performance
Kualifikasi
- Bachelor's Degree (S1) in Marketing, Business, Communications, Digital Marketing, or related field
- Minimum 5 years of experience in Digital Marketing
- Experience in Google Ads, SEO, AEO, GEO and Social Media Marketing
- Familiar with Google Analytics and website performance monitoring
- Good analytical and problem-solving skills
- Strong English communication skills
- Able to work independently and collaborate with cross-functional teams
- Experience in B2B marketing and APAC markets is an advantage
Informasi lowongan
- Tipe pekerjaan
- Full-time
- Pendidikan
- S1
- Gaji
- Negosiasi