Deskripsi pekerjaan
Zotech is a brand seeking an Affiliate & KOL Lead to build strong partnerships and drive sales growth. This role involves developing and executing affiliate strategies across platforms like TikTok, Instagram, and Shopee to enhance brand awareness, traffic, and sales performance. The position requires managing the end-to-end affiliate process, from creator research and outreach to negotiation and performance evaluation. The lead will also manage affiliate programs, including recruitment and retention, while setting campaign objectives, budgets, and content guidelines to ensure alignment with brand identity.
Tanggung jawab: Develop and execute Affiliate strategies across TikTok, Instagram, and Shopee to support brand awareness, traffic, and sales targets.; Lead the end-to-end Affiliate process, from creator research and selection, outreach, negotiation, collaboration, to performance evaluation.; Build and maintain strong relationships with KOLs, content creators, and Affiliators to establish long-term partnerships and drive repeat collaborations.; Develop, manage, and optimize Affiliate Programs, including Affiliator recruitment, onboarding, activation, and retention.; Set campaign objectives, targets, budgets, and creator selection criteria based on business and campaign needs.; Develop clear and engaging campaign briefs, guidelines, and content directions aligned with brand identity and campaign objectives.; Monitor and analyze Affiliate & KOL performance, including views, engagement, GMV, conversion, ROI/ROAS, and other relevant KPIs.; Identify high-performing creators and Affiliators and develop them into long-term strategic partners.; Evaluate campaign performance and continuously optimize creator mix, commission structure, campaign approach, and budget allocation.; Coordinate with internal teams, including Marketing, E-Commerce, Creative, and other relevant teams, to ensure campaign execution runs effectively.; Lead and monitor the performance of the Affiliate & KOL team, including task allocation, target setting, progress monitoring, and performance evaluation.; Prepare regular Affiliate & KOL reports, including performance analysis, campaign insights, and recommendations for improvement..
Tanggung jawab
- Develop and execute Affiliate strategies across TikTok, Instagram, and Shopee to support brand awareness, traffic, and sales targets.
- Lead the end-to-end Affiliate process, from creator research and selection, outreach, negotiation, collaboration, to performance evaluation.
- Build and maintain strong relationships with KOLs, content creators, and Affiliators to establish long-term partnerships and drive repeat collaborations.
- Develop, manage, and optimize Affiliate Programs, including Affiliator recruitment, onboarding, activation, and retention.
- Set campaign objectives, targets, budgets, and creator selection criteria based on business and campaign needs.
- Develop clear and engaging campaign briefs, guidelines, and content directions aligned with brand identity and campaign objectives.
- Monitor and analyze Affiliate & KOL performance, including views, engagement, GMV, conversion, ROI/ROAS, and other relevant KPIs.
- Identify high-performing creators and Affiliators and develop them into long-term strategic partners.
- Evaluate campaign performance and continuously optimize creator mix, commission structure, campaign approach, and budget allocation.
- Coordinate with internal teams, including Marketing, E-Commerce, Creative, and other relevant teams, to ensure campaign execution runs effectively.
- Lead and monitor the performance of the Affiliate & KOL team, including task allocation, target setting, progress monitoring, and performance evaluation.
- Prepare regular Affiliate & KOL reports, including performance analysis, campaign insights, and recommendations for improvement.
Informasi lowongan
- Tipe pekerjaan
- Full-time
- Gaji
- Rp 8.000.000 – Rp 10.000.000 per month
- Batas lamaran
- 19 November 2026