Staff Content Creator

Company Overview ZUMA (PT Dream Dare Discover) is a growing lifestyle retail brand focused on delivering stylish, comfortable, and accessible footwear. With a dynamic and creative work culture, ZUMA continues to strengthen its market presence through quality products, strong brand communication, and relevant digital engagement. Job Overview

We are looking for a Senior Staff Content Creator who is creative, trend-aware, and passionate about digital storytelling. This role is responsible for developing and executing engaging content that supports brand communication, campaign needs, product promotion, and audience engagement across digital platforms. Candidates with experience in fashion, F&B, or FMCG will be highly preferred. Responsibilities Content Planning & Strategy

Develop creative content ideas and concepts that align with ZUMA’s brand identity, campaign objectives, and target audience. Create structured content plans and content calendars for social media, product campaigns, promotional activities, and brand communication needs. Monitor market trends, digital culture, social media movements, and competitor activity to generate timely and relevant ideas.

Translate marketing objectives into clear, engaging, and platform-relevant content strategies. Content Production & Execution Produce and execute content in various formats, including static content, short videos, reels, campaign visuals, behind-the-scenes content, and other digital assets.

Prepare content briefs, scripts, captions, and visual directions for production needs. Coordinate content shoots and production processes with internal teams and external vendors or talents when needed. Ensure all content is delivered on schedule and meets the expected creative and brand quality standards.