Deskripsi pekerjaan
White Rock Beach Club is a prominent player in the hospitality and leisure industry. As a Social Media Specialist, you will join our marketing and communications team to build and maintain our brand presence. You will be responsible for developing and executing comprehensive social media strategies that engage our audience, drive brand awareness, and support our business objectives across all major platforms.
Tanggung jawab: Creating, curating and scheduling engaging content across all social media platforms including Instagram, Facebook, TikTok, Twitter and LinkedIn; Developing and implementing social media strategies aligned with overall marketing objectives and brand guidelines; Managing day-to-day social media operations, including community engagement, responding to comments and messages, and building relationships with followers; Monitoring social media trends, competitor activity and industry developments to identify opportunities for innovation and improvement; Analysing social media performance using analytics tools and providing regular reports on key metrics and insights; Collaborating with internal teams including marketing, events, and management to ensure consistent brand messaging; Creating and managing paid social media campaigns to drive targeted reach and conversions; Conducting social listening and sentiment analysis to understand audience needs and brand perception; Staying updated on algorithm changes and best practices to optimise content performance.
Tanggung jawab
- Creating, curating and scheduling engaging content across all social media platforms including Instagram, Facebook, TikTok, Twitter and LinkedIn
- Developing and implementing social media strategies aligned with overall marketing objectives and brand guidelines
- Managing day-to-day social media operations, including community engagement, responding to comments and messages, and building relationships with followers
- Monitoring social media trends, competitor activity and industry developments to identify opportunities for innovation and improvement
- Analysing social media performance using analytics tools and providing regular reports on key metrics and insights
- Collaborating with internal teams including marketing, events, and management to ensure consistent brand messaging
- Creating and managing paid social media campaigns to drive targeted reach and conversions
- Conducting social listening and sentiment analysis to understand audience needs and brand perception
- Staying updated on algorithm changes and best practices to optimise content performance
Informasi lowongan
- Tipe pekerjaan
- Full-time
- Gaji
- Rp 3.800.000 – Rp 4.000.000 per month