Offline Marketing Marketing Production

Deskripsi Pekerjaan

Tanggung Jawab

• Develop and execute offline marketing activities such as events, activations, promotions, exhibitions, and roadshows based on marketing calendar and business needs
• Manage and optimize offline marketing budgets, including budget utilization reporting
• Source, evaluate, and coordinate with vendors for offline marketing activities, events, and production needs
• Conduct vendor pitching, proposal comparison, negotiation, and prepare recommendation reports for internal review
• Coordinate with internal teams and vendors to ensure all offline marketing projects are executed properly and within timeline
• Supervise execution of offline marketing activities and ensure all promotional materials comply with brand guidelines
• Coordinate production and implementation of marketing materials (POSM, OOH, placement, etc.)
• Ensure all promotional materials are properly stored and easily managed for incoming and outgoing movement, and function properly
• Manage relationships with vendors, agencies, and external partners, including handling pitching and project coordination
• Act as PIC for offline marketing activities across channels
• Prepare post-activity reports, monitor project performance and ROI, and provide recommendations for campaign improvement
• Handle filing, reporting, and monitoring of claims administration, vendor contracts, and payment processes