Marketing Communications Specialist

RESPONSIBILITIES: Plan, schedule, and manage social media content across multiple platforms. Collaborate with content creators to develop engaging content aligned with brand objectives.

Monitor social media performance and optimize strategies based on insights and trends. Manage community engagement by interacting with audiences through comments and messages. Source, coordinate, and maintain relationships with KOLs and content creators.

Build and manage KOL databases to support campaign planning and execution. Stay updated on social media trends, consumer behavior, and competitor activities to identify growth opportunities. REQUIREMENTS:

Minimum Bachelor's degree (S1) in Marketing, Communications, or a related field from reputable University. 1–3 years of experience in Social Media, Marketing Communications, KOL Management, or related roles. Strong understanding of social media platforms and content trends.

Excellent communication, organizational, and relationship-building skills. Experience in the beauty, FMCG, or lifestyle industry is a plus.