Deskripsi pekerjaan
KOL Specialist bertanggung jawab untuk mengelola seluruh rangkaian kemitraan dengan Key Opinion Leader (KOL) dan kreator konten dari tahap awal hingga evaluasi performa. Peran ini menuntut orientasi target yang kuat guna mendukung pencapaian metrik bisnis perusahaan, termasuk volume penjualan dan pertumbuhan GMV melalui kolaborasi strategis. Tanggung jawab sehari-hari meliputi pencarian dan penjangkauan kreator, negosiasi kontrak kerja sama, pengecekan kualitas konten, serta pemantauan hasil kampanye secara berkala. Spesialis ini juga harus mampu membangun hubungan jangka panjang yang positif dengan para mitra eksternal serta memanfaatkan ekosistem pemasaran afiliasi seperti TikTok dan Shopee secara optimal.
Tanggung jawab: Melakukan sourcing dan outreach KOL/kreator; Menjalankan negosiasi dan kolaborasi end-to-end; Memantau performa kampanye dan metrik bisnis seperti GMV dan NMV.
Kualifikasi: Experienced in handling KOL/Creator partnerships end-to-end, from sourcing and outreach to negotiation, collaboration, and performance follow-up; Target-oriented and accustomed to working with KPIs, including collaboration targets, GMV, NMV, and other business performance metrics; Strong communication and negotiation skills, with the ability to build and maintain relationships with KOLs, creators, and external partners; Able to identify and evaluate potential KOLs/creators based on their profile, content quality, audience, and performance potential; Able to manage multiple KOL/creator collaborations simultaneously while maintaining good follow-up and execution; Data-driven and performance-oriented, with the ability to monitor results and adjust strategies based on performance; Proactive and responsible, with good ownership of assigned targets and projects; Familiar with the TikTok/Shopee affiliate ecosystem and creator marketing is a strong advantage.
Tanggung jawab
- Melakukan sourcing dan outreach KOL/kreator
- Menjalankan negosiasi dan kolaborasi end-to-end
- Memantau performa kampanye dan metrik bisnis seperti GMV dan NMV
Kualifikasi
- Experienced in handling KOL/Creator partnerships end-to-end, from sourcing and outreach to negotiation, collaboration, and performance follow-up
- Target-oriented and accustomed to working with KPIs, including collaboration targets, GMV, NMV, and other business performance metrics
- Strong communication and negotiation skills, with the ability to build and maintain relationships with KOLs, creators, and external partners
- Able to identify and evaluate potential KOLs/creators based on their profile, content quality, audience, and performance potential
- Able to manage multiple KOL/creator collaborations simultaneously while maintaining good follow-up and execution
- Data-driven and performance-oriented, with the ability to monitor results and adjust strategies based on performance
- Proactive and responsible, with good ownership of assigned targets and projects
- Familiar with the TikTok/Shopee affiliate ecosystem and creator marketing is a strong advantage
Informasi lowongan
- Tipe pekerjaan
- Contract
- Gaji
- Rp 5.500.000 – Rp 8.000.000 per month