Deskripsi pekerjaan
APEX Sports Village merupakan destinasi olahraga, kebugaran, gaya hidup, dan komunitas terkemuka yang berpusat di Bali. Perusahaan berkomitmen membangun kesadaran merek yang kuat, mendorong keterlibatan audiens, serta memposisikan diri sebagai destinasi gaya hidup dan olahraga pilihan utama. Posisi Head of Commercial (Marketing Communications) memegang peran kepemimpinan strategis dalam memimpin visi, strategi merek, pemasaran, dan komunikasi secara menyeluruh. Anda bertanggung jawab mengembangkan strategi pemasaran terintegrasi, mengelola inisiatif humas dan kemitraan media, mengawasi pembuatan konten kreatif, serta memimpin tim pemasaran guna mendukung pertumbuhan bisnis dan pencapaian tujuan komersial perusahaan.
Tanggung jawab: Develop and execute integrated marketing strategies to support brand growth, customer acquisition, and business objectives; Conduct market research and competitor analysis to identify trends, opportunities, and audience insights; Lead overall brand management , ensuring consistency across all platforms, campaigns, and customer touchpoints; Oversee creative content creation for digital platforms, social media, campaigns, events, and promotional materials; Manage public relations initiatives, media partnerships, influencer collaborations, and brand communications; Monitor and evaluate marketing analytics and campaign performance to optimize strategies and ROI; Collaborate closely with sales and operations teams to provide effective sales support and promotional initiatives; Work cross-functionally with internal departments, external agencies, vendors, and partners to ensure effective collaboration and campaign execution; Manage marketing budgets, timelines, and project execution; Lead and mentor the marketing team to ensure high performance and creativity; Requirements:; Bachelor’s degree in Marketing, Communications, Business, or related field; Minimum 5–8 years of experience in marketing, branding, or communications roles; Proven experience in developing and executing strategic marketing campaigns; Strong understanding of branding, digital marketing, social media, and content strategy; Experience in PR, media relations, and partnership management; Strong analytical skills with ability to interpret marketing data and performance metrics; Excellent leadership, communication, and project management skills; Creative mindset with strong attention to detail and brand consistency; Ability to work in a fast-paced and dynamic environment; Based in Bali.
Tanggung jawab
- Develop and execute integrated marketing strategies to support brand growth, customer acquisition, and business objectives
- Conduct market research and competitor analysis to identify trends, opportunities, and audience insights
- Lead overall brand management , ensuring consistency across all platforms, campaigns, and customer touchpoints
- Oversee creative content creation for digital platforms, social media, campaigns, events, and promotional materials
- Manage public relations initiatives, media partnerships, influencer collaborations, and brand communications
- Monitor and evaluate marketing analytics and campaign performance to optimize strategies and ROI
- Collaborate closely with sales and operations teams to provide effective sales support and promotional initiatives
- Work cross-functionally with internal departments, external agencies, vendors, and partners to ensure effective collaboration and campaign execution
- Manage marketing budgets, timelines, and project execution
- Lead and mentor the marketing team to ensure high performance and creativity
- Requirements:
- Bachelor’s degree in Marketing, Communications, Business, or related field
- Minimum 5–8 years of experience in marketing, branding, or communications roles
- Proven experience in developing and executing strategic marketing campaigns
- Strong understanding of branding, digital marketing, social media, and content strategy
- Experience in PR, media relations, and partnership management
- Strong analytical skills with ability to interpret marketing data and performance metrics
- Excellent leadership, communication, and project management skills
- Creative mindset with strong attention to detail and brand consistency
- Ability to work in a fast-paced and dynamic environment
- Based in Bali
Informasi lowongan
- Tipe pekerjaan
- Contract
- Pendidikan
- S1
- Gaji
- Negosiasi