Amazon
Deskripsi Pekerjaan
We are looking for an experienced E-Commerce Marketplace Specialist (Amazon) to manage and grow our Amazon business. This role is responsible for optimizing product listings, managing Amazon Ads (PPC), improving organic rankings, increasing sales performance, and ensuring overall marketplace account health. The ideal candidate has proven experience handling Amazon Seller Central and is data-driven with a strong understanding of Amazon's ecosystem.
Kualifikasi
- Bachelor's degree in Marketing, Business, Management, E-Commerce, or related field
- Minimum 1–3 years of hands-on experience managing Amazon Seller Central
- Proven experience in Amazon PPC / Amazon Ads optimization
- Amazon SEO
- Product Listing Optimization
- Amazon Ranking Algorithm
- Buy Box
- FBA & FBM
- Experience handling product launches on Amazon
- Strong analytical skills with proficiency in Excel or Google Sheets
- Excellent English communication skills (written & verbal)
- Detail-oriented, proactive, and able to work independently
- Strong understanding of:
Tanggung Jawab
- Manage daily operations of Amazon Seller Central
- Develop and execute strategies to increase sales and profitability on Amazon
- Create, optimize, and maintain product listings (Title, Bullet Points, Description, Backend Keywords, A+ Content, Brand Store)
- Conduct keyword research and competitor analysis to improve organic rankings
- Sponsored Products
- Sponsored Brands
- Sponsored Display
- Monitor and optimize PPC performance (ACOS, TACOS, ROAS, CTR, Conversion Rate, CPC)
- Analyze sales, traffic, advertising, and business reports to identify growth opportunities
- Plan promotional campaigns including Coupons, Deals, and seasonal events
- Monitor inventory levels and coordinate replenishment to avoid stock-outs
- Ensure account health complies with Amazon policies and resolve listing or account issues
- Collaborate with the design and marketing teams to improve product images, A+ Content, and brand presentation
- Track competitors' pricing, promotions, and product positioning
- Prepare weekly and monthly performance reports with actionable recommendations for business growth
- Plan, manage, and optimize Amazon Ads:
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