Deskripsi pekerjaan
Posisi ini bertanggung jawab untuk mengembangkan dan mengeksekusi strategi merek dan komersial guna mendorong pendapatan serta pertumbuhan bisnis. Anda akan memegang kendali atas P&L merek, target penjualan, anggaran, dan kinerja bisnis secara keseluruhan, termasuk memimpin peluncuran produk, penetapan harga, manajemen portofolio, dan inisiatif go-to-market. Selain itu, Anda akan mengelola program trade marketing di berbagai saluran seperti Modern Trade, General Trade, Farmasi, Specialty Retail, dan E-commerce. Peran ini juga melibatkan negosiasi komersial dengan pengecer, distributor, dan mitra strategis, serta berkolaborasi erat dengan tim Penjualan dan Rantai Pasokan untuk perencanaan permintaan dan ketersediaan produk.
Tanggung jawab: Develop and execute brand and commercial strategies; Own brand P&L, sales targets, budget, and overall business performance; Lead product launches, pricing, portfolio management, and go-to-market initiatives; Develop and execute trade marketing programs; Manage commercial negotiations with retailers, distributors, and strategic partners; Monitor sales, margin, profitability, inventory, and trade investment performance; Work closely with Sales and Supply Chain teams on demand planning, inventory, and product availability; Manage relationships with brand principals and key business partners; Lead cross-functional projects.
Kualifikasi: Bachelor’s degree in Business, Marketing, Management, or related fields; Minimum 8 years of experience in FMCG, Consumer Goods, Beauty, Personal Care, or Healthcare; Strong experience in Brand Management, Trade Marketing, and Commercial Strategy; Experience managing P&L, sales targets, and commercial budgets; Strong understanding of Modern Trade, General Trade, and E-commerce channels; Strong negotiation, analytical, and financial skills.
Tanggung jawab
- Develop and execute brand and commercial strategies
- Own brand P&L, sales targets, budget, and overall business performance
- Lead product launches, pricing, portfolio management, and go-to-market initiatives
- Develop and execute trade marketing programs
- Manage commercial negotiations with retailers, distributors, and strategic partners
- Monitor sales, margin, profitability, inventory, and trade investment performance
- Work closely with Sales and Supply Chain teams on demand planning, inventory, and product availability
- Manage relationships with brand principals and key business partners
- Lead cross-functional projects
Kualifikasi
- Bachelor’s degree in Business, Marketing, Management, or related fields
- Minimum 8 years of experience in FMCG, Consumer Goods, Beauty, Personal Care, or Healthcare
- Strong experience in Brand Management, Trade Marketing, and Commercial Strategy
- Experience managing P&L, sales targets, and commercial budgets
- Strong understanding of Modern Trade, General Trade, and E-commerce channels
- Strong negotiation, analytical, and financial skills
Informasi lowongan
- Tipe pekerjaan
- Full-time
- Pendidikan
- S1
- Gaji
- Rp 27.000.000 – Rp 40.000.000 per month