Deskripsi pekerjaan
Posisi ini bertanggung jawab untuk mengembangkan strategi saluran jangka panjang, memastikan aliran produk dari manufaktur ke berbagai saluran ritel (GT, MT, E-commerce). Assistant Manager akan memimpin siklus perencanaan komersial, menerjemahkan kampanye pemasaran menjadi alat penjualan praktis, serta mengelola anggaran Trade Spend untuk memaksimalkan ROI.
Tanggung jawab: Develop and refine the long-term channel strategy; Evaluate, select, and optimize distributor networks and retail partners; Lead the end-to-end commercial cycle planning process; Translate brand marketing campaigns into practical sales toolkits and POSM; Plan and track the execution timeline for New Product Introductions (NPI); Allocate, manage, and audit the Trade Spend budget; Design channel-specific promotional mechanics; Analyze competitor activities, pricing strategies, and shopper insights.
Tanggung jawab
- Develop and refine the long-term channel strategy
- Evaluate, select, and optimize distributor networks and retail partners
- Lead the end-to-end commercial cycle planning process
- Translate brand marketing campaigns into practical sales toolkits and POSM
- Plan and track the execution timeline for New Product Introductions (NPI)
- Allocate, manage, and audit the Trade Spend budget
- Design channel-specific promotional mechanics
- Analyze competitor activities, pricing strategies, and shopper insights
Informasi lowongan
- Tipe pekerjaan
- Full-time
- Gaji
- Negosiasi