Deskripsi pekerjaan
TikTok BD is a growth-driven role focused on building KOL partnerships, driving GMV, and expanding market presence in Indonesia.
Tanggung jawab: Assist in the implementation of KOL cooperation initiatives for the Indonesian TikTok pet product market, and support the execution of influencer expansion plans and monthly performance targets. Assist in rolling out localized influencer marketing solutio; Source and connect with Indonesian short-video creators, live-stream influencers, KOCs and local MCN institutions. Support the establishment and hierarchical sorting of exclusive pet-category influencer resource pools, implement standardized cooperation p; Manage the full-cycle execution of influencer cooperation, including business communication, cooperation negotiation, contract document arrangement, product sample delivery follow-up, content review and scheduled posting arrangement. Strictly check conten; Follow daily team work arrangements and collaborate with local Indonesian team members. Complete assigned KOL operation tasks, track project progress, synchronize work data, participate in on-the-job training and cross-language collaboration, and comply w; Assist in monitoring the GMV output and overall ROI of the TikTok influencer matrix. Be familiar with mainstream cooperation models including pure commission (CPS), targeted commission and partnership budget. Support the control of content marketing costs; Support the planning and execution of influencer co-branding campaigns and seeding matrix layouts in response to new product launches, platform promotional events and local Indonesian festivals. Cooperate with operation, advertising and design teams to en; Continuously monitor updates of Indonesian TikTok platform rules, algorithm adjustments, competitor influencer strategies and industry trends. Collect and sort out market insights and potential compliance risks, report problems in a timely manner, and ens; Keep track of front-end product inventory status. Flexibly assist in adjusting influencer short-video release schedules and live-stream promotion rhythms in response to stockouts, overstock and other inventory changes, so as to avoid waste of influencer a.
Kualifikasi: Bachelor’s degree or above with 1–3 years of experience in TikTok KOL/Influencer Marketing, preferably in the Indonesian market or pet industry.; Fluent in English and/or Indonesian, with strong communication and negotiation skills.; Strong skills in planning, project management, business negotiation, and cross-functional coordination.; Data-driven and result-oriented, with the ability to analyze ROI and optimize campaign performance.; Target-oriented, adaptable, and able to work effectively in a fast-paced environment.; Leadership experience and overseas brand development background are a plus.; Develop KOL strategies, expansion plans, and monthly targets for the Indonesian TikTok market with localized influencer campaigns.; Source and manage Indonesian creators, live streamers, KOCs, and MCNs while building a strong pet-category talent pool.; Handle end-to-end influencer collaborations, including negotiation, contracts, sample delivery, content review, and publishing schedules.; Lead and manage 2 local team members through task delegation, progress tracking, training, and cross-language coordination.; Drive TikTok influencer GMV and ROI performance while managing CPS, targeted commission, and paid slot negotiations efficiently; Plan influencer campaigns and product seeding strategies aligned with launches, promotions, and local events.; Monitor TikTok platform updates, competitor strategies, and market trends to ensure compliance and stable operations.; Adjust influencer content and livestream schedules flexibly based on inventory conditions to maximize resources and sales performance..
Tanggung jawab
- Assist in the implementation of KOL cooperation initiatives for the Indonesian TikTok pet product market, and support the execution of influencer expansion plans and monthly performance targets. Assist in rolling out localized influencer marketing solutio
- Source and connect with Indonesian short-video creators, live-stream influencers, KOCs and local MCN institutions. Support the establishment and hierarchical sorting of exclusive pet-category influencer resource pools, implement standardized cooperation p
- Manage the full-cycle execution of influencer cooperation, including business communication, cooperation negotiation, contract document arrangement, product sample delivery follow-up, content review and scheduled posting arrangement. Strictly check conten
- Follow daily team work arrangements and collaborate with local Indonesian team members. Complete assigned KOL operation tasks, track project progress, synchronize work data, participate in on-the-job training and cross-language collaboration, and comply w
- Assist in monitoring the GMV output and overall ROI of the TikTok influencer matrix. Be familiar with mainstream cooperation models including pure commission (CPS), targeted commission and partnership budget. Support the control of content marketing costs
- Support the planning and execution of influencer co-branding campaigns and seeding matrix layouts in response to new product launches, platform promotional events and local Indonesian festivals. Cooperate with operation, advertising and design teams to en
- Continuously monitor updates of Indonesian TikTok platform rules, algorithm adjustments, competitor influencer strategies and industry trends. Collect and sort out market insights and potential compliance risks, report problems in a timely manner, and ens
- Keep track of front-end product inventory status. Flexibly assist in adjusting influencer short-video release schedules and live-stream promotion rhythms in response to stockouts, overstock and other inventory changes, so as to avoid waste of influencer a
Kualifikasi
- Bachelor’s degree or above with 1–3 years of experience in TikTok KOL/Influencer Marketing, preferably in the Indonesian market or pet industry.
- Fluent in English and/or Indonesian, with strong communication and negotiation skills.
- Strong skills in planning, project management, business negotiation, and cross-functional coordination.
- Data-driven and result-oriented, with the ability to analyze ROI and optimize campaign performance.
- Target-oriented, adaptable, and able to work effectively in a fast-paced environment.
- Leadership experience and overseas brand development background are a plus.
- Develop KOL strategies, expansion plans, and monthly targets for the Indonesian TikTok market with localized influencer campaigns.
- Source and manage Indonesian creators, live streamers, KOCs, and MCNs while building a strong pet-category talent pool.
- Handle end-to-end influencer collaborations, including negotiation, contracts, sample delivery, content review, and publishing schedules.
- Lead and manage 2 local team members through task delegation, progress tracking, training, and cross-language coordination.
- Drive TikTok influencer GMV and ROI performance while managing CPS, targeted commission, and paid slot negotiations efficiently
- Plan influencer campaigns and product seeding strategies aligned with launches, promotions, and local events.
- Monitor TikTok platform updates, competitor strategies, and market trends to ensure compliance and stable operations.
- Adjust influencer content and livestream schedules flexibly based on inventory conditions to maximize resources and sales performance.
Informasi lowongan
- Tipe pekerjaan
- Full-time
- Gaji
- Negosiasi