Deskripsi pekerjaan
Posisi Social Media Specialist bertanggung jawab dalam mengembangkan dan menjalankan strategi media sosial yang selaras dengan tujuan HR, termasuk dalam hal talent acquisition, employer branding, employee engagement, serta komunikasi internal. Peran ini mencakup pembuatan konten yang kreatif, menarik, dan relevan dalam bentuk teks, gambar, video, maupun infografis untuk berbagai platform digital. Selain itu, Anda bertugas untuk memantau serta berinteraksi secara aktif dengan komunitas online, mengukur keberhasilan kampanye melalui analisis metrik media sosial, serta mendukung tim HR dalam mempromosikan budaya perusahaan, kisah sukses karyawan, dan lowongan pekerjaan. Kemampuan analitis dan komunikasi yang kuat sangat dibutuhkan untuk mengoptimalkan performa media sosial perusahaan.
Kualifikasi: Proven work experience in social media management, digital marketing, or related roles; In-depth knowledge of social media platforms, including LinkedIn, Twitter, Facebook, Instagram, and emerging platforms; Strong understanding of social media analytics and reporting tools; Excellent written and verbal communication skills, with the ability to adapt content for different platforms and target audiences; Creative mindset with the ability to develop engaging content and storytelling for social media; Strong analytical skills and the ability to interpret data and insights.
Kualifikasi
- Proven work experience in social media management, digital marketing, or related roles
- In-depth knowledge of social media platforms, including LinkedIn, Twitter, Facebook, Instagram, and emerging platforms
- Strong understanding of social media analytics and reporting tools
- Excellent written and verbal communication skills, with the ability to adapt content for different platforms and target audiences
- Creative mindset with the ability to develop engaging content and storytelling for social media
- Strong analytical skills and the ability to interpret data and insights
Informasi lowongan
- Tipe pekerjaan
- Full-time
- Gaji
- Negosiasi