Deskripsi pekerjaan
PT menarikan kesempatan bagi profesional untuk bergabung sebagai Marketing Specialist dalam industri kopi. Peran ini berfokus pada pengembangan nilai merek melalui program pemasaran terpadu, perencanaan strategi melalui kampanye dan promosi baik offline maupun online, serta merepresentasikan perusahaan di berbagai platform digital dan fisik. Dalam kesehariannya, Anda akan bertanggung jawab untuk mengawasi posisi merek dan arahan kreatif visual, mengelola kehadiran media sosial termasuk kampanye konten video, serta merancang dan memproduksi berbagai materi pemasaran seperti brosur, poster, iklan, grafik media sosial, dan visual situs web. Posisi ini menuntut kecintaan mendalam pada budaya kopi serta kemampuan eksekusi strategi pemasaran yang kuat.
Tanggung jawab: Develop brand value through integrated marketing programs (from team development to execution); Create and execute marketing strategies through offline/online campaigns and promotions; Represent the company across both digital and physical platforms; Oversee brand positioning and visual creative direction; Manage social media presence, including video and creative content campaigns; Design and produce various marketing materials (brochures, posters, ads, social media graphics, and website visuals); Job Requirements:.
Kualifikasi: Minimum 3 years of experience in Marketing, with a strong background in the Coffee or F&B industry; Deep passion for and knowledge of coffee culture and trends; Proven track record in marketing strategy planning, execution, and data analysis; Proficient with design tools (Adobe Photoshop, Illustrator, InDesign, or similar software); Strong understanding of visual design, content creation, and social media trends; Excellent communication and interpersonal skills; Proficiency in Mandarin is a plus; Please submit your updated CV, Marketing Portfolio, and tell us your favorite coffee experience/brand in your application!.
Tanggung jawab
- Develop brand value through integrated marketing programs (from team development to execution)
- Create and execute marketing strategies through offline/online campaigns and promotions
- Represent the company across both digital and physical platforms
- Oversee brand positioning and visual creative direction
- Manage social media presence, including video and creative content campaigns
- Design and produce various marketing materials (brochures, posters, ads, social media graphics, and website visuals)
- Job Requirements:
Kualifikasi
- Minimum 3 years of experience in Marketing, with a strong background in the Coffee or F&B industry
- Deep passion for and knowledge of coffee culture and trends
- Proven track record in marketing strategy planning, execution, and data analysis
- Proficient with design tools (Adobe Photoshop, Illustrator, InDesign, or similar software)
- Strong understanding of visual design, content creation, and social media trends
- Excellent communication and interpersonal skills
- Proficiency in Mandarin is a plus
- Please submit your updated CV, Marketing Portfolio, and tell us your favorite coffee experience/brand in your application!
Informasi lowongan
- Tipe pekerjaan
- Full-time
- Gaji
- Rp 7.000.000 – Rp 9.000.000 per month
- Batas lamaran
- 19 November 2026