Deskripsi pekerjaan
Posisi ini tersedia di perusahaan yang bergerak di bidang IT atau industri terkait teknologi. Peran ini berfokus pada pengolahan data untuk mendukung pengambilan keputusan strategis perusahaan. Tanggung jawab utama meliputi pengumpulan dan analisis data pemasaran serta penjualan untuk memberikan wawasan yang dapat ditindaklanjuti. Anda akan menyiapkan laporan dan dasbor pemasaran, memantau tren pasar, mengukur efektivitas program pemasaran, serta melakukan riset kompetitor untuk mendukung strategi bisnis secara keseluruhan.
Tanggung jawab: Collect, process, and analyze marketing and sales-related data to provide accurate and actionable insights; Prepare marketing reports, dashboards, and data visualizations to support business decision-making; Analyze customer satisfaction and customer feedback to identify insights and improvement opportunities; Monitor and analyze market trends and sales trends, including forecasting future market developments; Measure and evaluate the effectiveness of marketing programs, strategies, and initiatives based on relevant metrics; Conduct marketing research to support business and marketing strategy; Analyze competitor information, including pricing, marketing/sales programs, distribution, and market positioning; Collaborate with Sales, Marketing, and related teams to provide data and insights needed for business strategy and decision-making.
Kualifikasi: Bachelor's degree in Mathematics, Statistics, or a related field; Minimum 2 years of experience as a Marketing Analyst; Strong analytical and problem-solving skills; Experienced in marketing research, market analysis, and competitor analysis; Experience in an IT company or technology-related industry is preferred; Able to analyze market trends and translate data into actionable business insights; Strong attention to detail and accuracy in data processing and reporting; Good communication and teamwork skills, with the ability to collaborate with Sales and other departments; Strategic thinking and strong information-seeking skills; Customer-oriented and able to understand customer needs and market conditions.
Tanggung jawab
- Collect, process, and analyze marketing and sales-related data to provide accurate and actionable insights
- Prepare marketing reports, dashboards, and data visualizations to support business decision-making
- Analyze customer satisfaction and customer feedback to identify insights and improvement opportunities
- Monitor and analyze market trends and sales trends, including forecasting future market developments
- Measure and evaluate the effectiveness of marketing programs, strategies, and initiatives based on relevant metrics
- Conduct marketing research to support business and marketing strategy
- Analyze competitor information, including pricing, marketing/sales programs, distribution, and market positioning
- Collaborate with Sales, Marketing, and related teams to provide data and insights needed for business strategy and decision-making
Kualifikasi
- Bachelor's degree in Mathematics, Statistics, or a related field
- Minimum 2 years of experience as a Marketing Analyst
- Strong analytical and problem-solving skills
- Experienced in marketing research, market analysis, and competitor analysis
- Experience in an IT company or technology-related industry is preferred
- Able to analyze market trends and translate data into actionable business insights
- Strong attention to detail and accuracy in data processing and reporting
- Good communication and teamwork skills, with the ability to collaborate with Sales and other departments
- Strategic thinking and strong information-seeking skills
- Customer-oriented and able to understand customer needs and market conditions
Informasi lowongan
- Tipe pekerjaan
- Full-time
- Pendidikan
- S1
- Gaji
- Negosiasi