Deskripsi pekerjaan
This role focuses on managing and growing partnerships with key B2C and B2B e-commerce platforms such as Shopee, Tokopedia, Lazada, TikTok Shop, Blibli, Emos, Swipe Rx, and GPOS. The Key Account Manager is responsible for securing campaign slots, co-marketing opportunities, and negotiating trading terms, pricing, and promotions to maximize ROI and brand exposure. Beyond account management, the position involves overseeing distributor management to ensure optimal stock levels, accurate demand forecasting, and high customer service standards. The manager will also develop and execute sales strategies to meet monthly and quarterly targets, analyze market trends and competitor activities, and coordinate with cross-functional teams to optimize customer satisfaction and sales performance.
Tanggung jawab: Build and maintain strong partnerships with key ecommerce B2C and B2B accounts and platforms; Secure campaign slots and co-marketing opportunities; Negotiate contracts, trading terms, pricing agreements, promotions, service level agreements, and paid placements; Manage distributors to ensure optimum stock levels, accurate demand forecasting, and high customer service levels; Manage marketing development funds and trade spending budgets to derive the highest ROI; Develop and execute strategies to achieve monthly and quarterly sales targets; Control product pricing, margins, promotions, and assortment planning; Track and analyze sales performance, campaign effectiveness, and shopper trends; Coordinate internal resources to support Ecommerce B2B and B2C account activities; Collaborate with the National Key Account Manager to develop strategic initiatives; Analyze market trends, competitor activities, and customer needs to identify risks and opportunities; Provide insights on price competitiveness and ecommerce landscape trends; Provide regular updates on B2C and B2B performance, forecasts, and conversion rates.
Tanggung jawab
- Build and maintain strong partnerships with key ecommerce B2C and B2B accounts and platforms
- Secure campaign slots and co-marketing opportunities
- Negotiate contracts, trading terms, pricing agreements, promotions, service level agreements, and paid placements
- Manage distributors to ensure optimum stock levels, accurate demand forecasting, and high customer service levels
- Manage marketing development funds and trade spending budgets to derive the highest ROI
- Develop and execute strategies to achieve monthly and quarterly sales targets
- Control product pricing, margins, promotions, and assortment planning
- Track and analyze sales performance, campaign effectiveness, and shopper trends
- Coordinate internal resources to support Ecommerce B2B and B2C account activities
- Collaborate with the National Key Account Manager to develop strategic initiatives
- Analyze market trends, competitor activities, and customer needs to identify risks and opportunities
- Provide insights on price competitiveness and ecommerce landscape trends
- Provide regular updates on B2C and B2B performance, forecasts, and conversion rates
Informasi lowongan
- Tipe pekerjaan
- Full-time
- Gaji
- Negosiasi