Deskripsi pekerjaan
Best Byte is seeking a commercially-minded and hands-on Growth & Marketing professional to drive business expansion. This role goes beyond standard marketing campaigns, requiring the candidate to take full ownership of the customer journey, from initial awareness and traffic generation to lead acquisition and final purchase. You will be responsible for connecting the dots across the entire funnel, aligning various internal teams, and optimizing strategies to ensure sustainable business growth. As a key strategist, you will develop and execute initiatives across both online and offline channels to attract potential laptop buyers. This is a build-from-scratch role where you will identify, test, and scale new acquisition channels, partnerships, and promotions. You will work closely with the sales team to improve conversion rates and monitor performance data to refine strategies, ensuring that marketing efforts directly contribute to store visits and sales success.
Tanggung jawab: Own the overall growth, marketing, and sales strategy across the full funnel (awareness, traffic, leads, store visits, and purchase).; Take primary ownership of top-to-mid funnel growth, including awareness, customer acquisition, traffic, and qualified lead generation.; Work closely with respective PICs for mid-to-bottom funnel activities to ensure alignment between acquisition, conversion, and sales.; Develop and execute strategies across online and offline channels to attract potential laptop buyers.; Identify, test, and scale new acquisition channels, campaigns, partnerships, promotions, and growth opportunities.; Work closely with the sales team to improve the customer journey and conversion.; Help build Best Byte's brand positioning, presence, and customer base.; Monitor performance across the funnel, identify what is working or not, and optimize based on data.; Explore new opportunities to grow the business..
Tanggung jawab
- Own the overall growth, marketing, and sales strategy across the full funnel (awareness, traffic, leads, store visits, and purchase).
- Take primary ownership of top-to-mid funnel growth, including awareness, customer acquisition, traffic, and qualified lead generation.
- Work closely with respective PICs for mid-to-bottom funnel activities to ensure alignment between acquisition, conversion, and sales.
- Develop and execute strategies across online and offline channels to attract potential laptop buyers.
- Identify, test, and scale new acquisition channels, campaigns, partnerships, promotions, and growth opportunities.
- Work closely with the sales team to improve the customer journey and conversion.
- Help build Best Byte's brand positioning, presence, and customer base.
- Monitor performance across the funnel, identify what is working or not, and optimize based on data.
- Explore new opportunities to grow the business.
Informasi lowongan
- Tipe pekerjaan
- Full-time
- Gaji
- Rp 8.000.000 – Rp 12.000.000 per month