Group Sales Manager - East Java

Group Sales Manager - Food Service - East Java Location: East Java About the position

The Group Sales Manager for Food Services (FS) is responsible for executing regional strategies aligned with the National Food Service direction, with a strong focus on driving penetration across key operators. This role ensures effective implementation of Joint Business Plans (JBP) with operators, manages loyalty contract programs, and oversees wholesale initiatives to strengthen market presence. The incumbent will also lead and coordinate in-market activities that support business growth and channel development. In addition, the role is accountable for managing distributor performance to ensure alignment with strategic priorities and effective support for targeted operator channels.

What you do Sales Execution Implement and track sales strategies and execution within the region, ensuring daily tracking of execution.

Coordinate sales efforts within the sales team and collaborate with other internal departments, especially Marketing, Trade Marketing, Finance, and Supply Chain. Keep abreast of best practices in food services across the region and other areas to maximize opportunities. Provide sales forecasts based on performance and business insights in the respective area to achieve KPIs for forecast accuracy.

Distributor & Customer Management Identify and engage new potential food services customer or segment in target to expand market coverage. Provide review on marketing support effectiveness along with JBP food services operator to provide the mutual benefits with FS operator and company.