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Content Strategy & Copy Lead

Kemayuandco Jakarta Pusat, DKI Jakarta

Deskripsi pekerjaan

Posisi ini bertanggung jawab memimpin perencanaan konten, storytelling, dan copywriting untuk Kemayu & Co. serta Kemayu Café. Anda akan bekerja sama dengan tim kreatif, videografer, desainer grafis, dan tim sales untuk memastikan keselarasan komunikasi di seluruh kanal online maupun offline. Peran ini menuntut kemampuan konseptual yang kuat untuk mengubah tujuan bisnis menjadi konten yang efektif. Anda diharapkan memiliki pemahaman mendalam tentang branding, media sosial, iklan digital, dan e-commerce, serta mampu mengelola berbagai kampanye secara terorganisir dengan tetap memperhatikan aspek komersial dan pembangunan brand.

Tanggung jawab: Lead content planning, storytelling, and copywriting; Work closely with Marketing Creative Manager, Content Creators, Videographers, Graphic Designers, and Sales Team; Ensure all communication is aligned across online and offline channels.

Kualifikasi: Strong background in Content Strategy, Copywriting, Creative Strategy, Brand Content, or Advertising; Excellent Bahasa Indonesia copywriting skills; Good English writing and communication skills; Strong storytelling and conceptual-thinking ability; Experience writing video scripts and campaign concepts; Understands social media, digital ads, websites, e-commerce, and offline communication; Able to turn business objectives into effective content; Strong understanding of branding and tone of voice; Commercially aware; Highly organized and able to manage multiple campaigns.

Tanggung jawab

  • Lead content planning, storytelling, and copywriting
  • Work closely with Marketing Creative Manager, Content Creators, Videographers, Graphic Designers, and Sales Team
  • Ensure all communication is aligned across online and offline channels

Kualifikasi

  • Strong background in Content Strategy, Copywriting, Creative Strategy, Brand Content, or Advertising
  • Excellent Bahasa Indonesia copywriting skills
  • Good English writing and communication skills
  • Strong storytelling and conceptual-thinking ability
  • Experience writing video scripts and campaign concepts
  • Understands social media, digital ads, websites, e-commerce, and offline communication
  • Able to turn business objectives into effective content
  • Strong understanding of branding and tone of voice
  • Commercially aware
  • Highly organized and able to manage multiple campaigns

Informasi lowongan

Tipe pekerjaan
Contract
Gaji
Rp 4.500.000 – Rp 6.000.000 per month

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