Deskripsi pekerjaan
A brand supervisor manages marketing efforts for a brand to ensure that all activities are aligned with the brand's values, objectives, and identity.
Tanggung jawab: Develop and implement comprehensive brand strategies to achieve business objectives; Plan, develop, and execute multi-channel marketing campaigns to build brand awareness and drive sales; Ensure the brand’s profitability by managing budgets, pricing strategies, and cost control; Monitor product performance and lifecycle, making recommendations for improvements; Conduct and analyze market research to gather consumer insights and inform strategic decisions; Develop and implement initiatives to strengthen brand equity and enhance customer loyalty; Work closely with sales, NPD team, and other departments to ensure alignment and support for brand initiatives; Collaborate with the sales team to create promotional programs and activities that drive product sales and market share; Collaborate with creative, digital, and PR teams to produce compelling and consistent brand content; Build strong relationships with external partners, including agencies, suppliers, and retailers; Make Daily, Weekly, and Monthly report to Marketing Manager, GM Marketing and CMO.
Kualifikasi: Bachelor's degree education; Minimum 3 years work experience in marketing, branding and relevant fields; Have good analytical skills in conducting market research, monitoring brand/product performance, and analyzing consumer data; Creative and can generate ideas for marketing campaigns; Have good communication skills both verbally and in writing; Able to manage many projects at once and manage task priorities well; Able to manage Hootsuite, Sprout Social, or Buffer; Understand Google Analytics and Google Search Console; Understand Brandwatch, Mention, or Hootsuite Insights.
Tanggung jawab
- Develop and implement comprehensive brand strategies to achieve business objectives
- Plan, develop, and execute multi-channel marketing campaigns to build brand awareness and drive sales
- Ensure the brand’s profitability by managing budgets, pricing strategies, and cost control
- Monitor product performance and lifecycle, making recommendations for improvements
- Conduct and analyze market research to gather consumer insights and inform strategic decisions
- Develop and implement initiatives to strengthen brand equity and enhance customer loyalty
- Work closely with sales, NPD team, and other departments to ensure alignment and support for brand initiatives
- Collaborate with the sales team to create promotional programs and activities that drive product sales and market share
- Collaborate with creative, digital, and PR teams to produce compelling and consistent brand content
- Build strong relationships with external partners, including agencies, suppliers, and retailers
- Make Daily, Weekly, and Monthly report to Marketing Manager, GM Marketing and CMO
Kualifikasi
- Bachelor's degree education
- Minimum 3 years work experience in marketing, branding and relevant fields
- Have good analytical skills in conducting market research, monitoring brand/product performance, and analyzing consumer data
- Creative and can generate ideas for marketing campaigns
- Have good communication skills both verbally and in writing
- Able to manage many projects at once and manage task priorities well
- Able to manage Hootsuite, Sprout Social, or Buffer
- Understand Google Analytics and Google Search Console
- Understand Brandwatch, Mention, or Hootsuite Insights
Informasi lowongan
- Tipe pekerjaan
- Full-time
- Gaji
- Negosiasi