Deskripsi pekerjaan
The Brand & Content Specialist plays a pivotal role in shaping the company's digital presence by developing and executing comprehensive content and social media strategies. This position focuses on strengthening brand authority, driving audience growth, and managing the CEO's personal branding to support lead generation and overall business expansion. The role involves creating and maintaining a structured content calendar, planning storytelling angles, and ensuring content consistency across all digital platforms. The specialist is responsible for optimizing content for organic reach, coordinating production schedules, and establishing strategic partnerships to enhance brand credibility and visibility.
Tanggung jawab: Develop and execute monthly social media and content strategies aligned with company goals.; Create and maintain a structured content calendar for all platforms.; Plan content themes, campaign directions, and storytelling angles.; Grow brand visibility, audience engagement, and Instagram authority.; Optimize content for organic reach, trust-building, and audience retention.; Develop and manage CEO personal branding strategy across digital channels.; Maintain strong and consistent brand positioning for company.; Write compelling captions, content hooks, and copywriting aligned with the brand voice.; Coordinate filming schedules, content production, and publishing timelines.; Ensure consistency in posting schedules and content standards.; Identify and establish strategic collaborations with relevant industry partners.; Coordinate partnership campaigns and co-branded content opportunities.; Build mutually beneficial relationships to expand brand reach and credibility.; Monitor and evaluate content performance, audience engagement, and growth trends..
Tanggung jawab
- Develop and execute monthly social media and content strategies aligned with company goals.
- Create and maintain a structured content calendar for all platforms.
- Plan content themes, campaign directions, and storytelling angles.
- Grow brand visibility, audience engagement, and Instagram authority.
- Optimize content for organic reach, trust-building, and audience retention.
- Develop and manage CEO personal branding strategy across digital channels.
- Maintain strong and consistent brand positioning for company.
- Write compelling captions, content hooks, and copywriting aligned with the brand voice.
- Coordinate filming schedules, content production, and publishing timelines.
- Ensure consistency in posting schedules and content standards.
- Identify and establish strategic collaborations with relevant industry partners.
- Coordinate partnership campaigns and co-branded content opportunities.
- Build mutually beneficial relationships to expand brand reach and credibility.
- Monitor and evaluate content performance, audience engagement, and growth trends.
Informasi lowongan
- Tipe pekerjaan
- Full-time
- Gaji
- Rp 5.000.000 – Rp 7.000.000 per month