Deskripsi pekerjaan
Peran Ads Specialist (TikTok Ads & Meta Ads) dalam industri kecantikan ini menuntut Anda untuk mengelola kampanye iklan secara profesional guna mendorong pertumbuhan e-commerce. Anda bertanggung jawab penuh dalam mengeksekusi dan mengoptimalkan strategi iklan, menjalankan pengujian A/B, menganalisis performa kampanye secara komprehensif, serta meningkatkan skala konten yang berhasil untuk memaksimalkan konversi dan Return on Ad Spend (ROAS).
Tanggung jawab: Manage TikTok campaigns: GMV Max, VSA, LSA, PSA; Manage Meta CPAS campaigns: Shopee, Lazada, Tokopedia; Details:; Multi-Platform Advertising Management Execute and optimize ad campaigns on TikTok Ads and Meta Ads; A/B Testing Ad Creatives Conduct routine A/B testing on KOL content or brand ad elements (copy, design, format) to boost engagement and conversions; Ad Performance Analysis Monitor overall campaign performance and provide data-driven insights for continuous improvement; Winning Content Analysis Analyze top-performing ad content and identify key success factors to be applied to other campaigns; Scale Up / Scale Out Campaigns Develop strategies to scale successful campaigns through innovative and data-driven approaches; Requirements:.
Kualifikasi: Minimum education: Bachelor’s Degree; Experience in Meta Ads & TikTok Ads; Proficient in TikTok Ads, Meta Ads, and E-Commerce; Strong understanding of Winning Content and ROAS; Proven experience managing social media ad campaigns with a budget of Rp 500M+/month (a strong plus).
Tanggung jawab
- Manage TikTok campaigns: GMV Max, VSA, LSA, PSA
- Manage Meta CPAS campaigns: Shopee, Lazada, Tokopedia
- Details:
- Multi-Platform Advertising Management Execute and optimize ad campaigns on TikTok Ads and Meta Ads
- A/B Testing Ad Creatives Conduct routine A/B testing on KOL content or brand ad elements (copy, design, format) to boost engagement and conversions
- Ad Performance Analysis Monitor overall campaign performance and provide data-driven insights for continuous improvement
- Winning Content Analysis Analyze top-performing ad content and identify key success factors to be applied to other campaigns
- Scale Up / Scale Out Campaigns Develop strategies to scale successful campaigns through innovative and data-driven approaches
- Requirements:
Kualifikasi
- Minimum education: Bachelor’s Degree
- Experience in Meta Ads & TikTok Ads
- Proficient in TikTok Ads, Meta Ads, and E-Commerce
- Strong understanding of Winning Content and ROAS
- Proven experience managing social media ad campaigns with a budget of Rp 500M+/month (a strong plus)
Informasi lowongan
- Tipe pekerjaan
- Full-time
- Pendidikan
- S1
- Gaji
- Rp 7.000.000 – Rp 8.000.000 per month
Cara melamar
- Lamar melalui platform
- Kirim lamaran melalui email: recruitment@sinunet.id
- Buka tautan lamaran resmi